HomeWhy we do this

Why we do this

Why we do thisImpulse Travel Theory of ChangeOur TeamIMPULSE Crew


We believe that travel has super powers to generate contextual and personal positive transformation.


We grew up in Colombia during the 90s, where fear was a constant state of mind. Having the chance to travel our country was the best way to remove our fear barriers. We realized that we were missing out on a lot! Now, we want to remove the same fear barriers for the rest of the world.

Impulse remove fear barriers by influencing travelers and locals to embrace otherness through cultural exchange and supporting local peace leaders to keep destinations safe

We get the challenges of traveling.
Often, we are limited by language, constrained by limited vacation days and frustrated by the potential of missing out on the good stuff.

We have carefully created 200+ Immersive Travel Experiences, based on culture, nature and inspiring stories. And we created them just for you in our home country that we love.


We brought together a talented group of people who not only travel, but they are creatives, artists, history geeks, musicians, biologists, foodies and business professionals. The Peace Agreement in Colombia in 2016, sparked a new sense of mission; we felt a strong calling. 
By creating cultural immersive experiences and including Peace Leaders and Culture Guardians in the market, we generate cultural interactions, increase empathy and consciousness about other. Ultimately, this contributes to peace building processes and cultural preservation, which makes more destinations safe and prosperous.
So everytime we run a tour, we are one step closer to securing a stable peace in Colombia.


We go deep and immerse you in your experience. Of course, you will see the popular and scenic parts of Colombia, but you will see them with an original perspective and the evolving, creative, artisanal and eclectic parts too. When you understand Colombia deeply, you help us shatter misconceptions about our country and help us evolve into our post-conflict period. Ultimately, you become our ambassador to promote tourism and improve the lives of Colombians. You Play An Important Role In Our Business.

Imagine tours that show you the transformation of neighborhoods to now safe, creative spaces presented by local graffiti artists or former gang members, or hiking the Lost City with a well-planned itinerary, or learning to play Cumbia drums with an ancestral musician who is preserving culture.

These are just a few examples of our Original, Responsible and Memorable tours that keep our past guests coming back to see more.


We couldn’t run great tours without an awesome team who create a world-class service experience – the kind of service we expect when we travel too. And our service doesn’t stop there. We build a relationship with all our stakeholders to ensure they deliver on the best service experience for you. We treat people the way we want to be treated when we are traveling.

Why do we do all this? We want you to fall in love with Colombia and love it as much as we do.

Why Travel with Us?

Original, Informative and Fun tours

Enjoy the popular landmarks from a different perspective, and our many tours that are as unique and diverse as our country.

World Class Service So You Feel Like a Guest

Excellent customer service is a big part of your experience, that is what we expect when we travel too.

Make Your Vacation Days Count

We remove your travel challenges. Whether its language barriers, limited vacation days, safety concerns or special requests, we plan your visit carefully to remove these constraints so you don’t miss out on the good stuff.

Help Us Make Colombia a Safer Destination

When traveling with us, you contribute to peace building processes and cultural preservation, which makes more destinations safe and prosperous.

We hope you have an unforgettable experience in Colombia, as you immerse, learn and discover Colombia.

Meet Our Amazing Team


IMPULSE Travel is a brand that unifies four legacy brands of the same company. Destino Bogota (Est. 2008), Daytrips Cartagena (Est. 2013), Traveling Medellin (Est. 2013) and Via Colombia (Est. 2014).  Our migration commenced November 2017; we are currently in the process of migrating IMPULSE Travel as a unified brand.

Our company’s legal name; Via Colombia Travel Services SAS was legally constituted in 2008 in Bogotá. We are a travel business accredited by the Ministry of Industry, Commerce, and Tourism as a Tourism Operating Agency and registered with the RNT (National Tourism Registry). We take responsible tourism and fair payment practices across our supply chain very seriously. We reject drug and sex tourism. We have in place our sustainability and prevention of child sexual exploitation policies.  You can find our policies here. 

In 2015, we were accredited by ProColombia (Colombia’s tourism board) as a leading national Destination Management Company, and that same year we joined and became active members of ACOTUR, a group of Colombian travel companies that advocate responsible tourism and development of the travel industry in Colombia.